• <th id="oxmkd"></th>
  • <source id="oxmkd"><li id="oxmkd"></li></source>
    <code id="oxmkd"><menu id="oxmkd"></menu></code>
  • <mark id="oxmkd"></mark>
  • <th id="oxmkd"><td id="oxmkd"></td></th>

    <pre id="oxmkd"><em id="oxmkd"><track id="oxmkd"></track></em></pre>

    Magazine Publishers Industry Profile

    Report Page Length: 10-12
    Last Quarterly Update: 4/12/2021
    SIC Codes: 2721
    NAICS Codes: 51112
    Chapters Include:
    Industry Overview Trends & Challenges Industry Forecast
    Quarterly Industry Update Call Prep Questions Website & Media Links
    Business Challenges Financial Information Glossary & Acronyms
    View Full Sample Add To Cart

    Excerpt from Magazine Publishers Industry Profile

    Companies in this industry gather, write and edit articles as well as sell and prepare advertisements to produce and distribute print or electronic magazines and periodicals. Major companies include Condé Nast (owned by Advance Publications), Hearst, International Data Group, and Meredith (all based in the US). Outside the US, major companies include Arnoldo Mondadori Editore (Italy), Bauer Media Group (Germany), Gruner + Jahr (Germany), and Sanoma (Finland).

    The global magazine market, including consumer and trade magazines, is forecast to drop from $91.9 billion in 2017 to $88.1 billion by 2022, according to PricewaterhouseCoopers. As publishers struggle with subscription and advertising revenue growth, many are focused on diversification, adding offerings such as events, custom content, brand licensing, e-commerce, and affiliate marketing.

    The US magazine publishing industry includes about 5,600 establishments (single-location companies and units of multi-location companies) with combined annual revenue of about $27 billion.

    COMPETITIVE LANDSCAPE

    Demand for magazines is driven largely by growth in consumer income. The profitability of individual companies depends highly on marketing expertise. Small companies can compete by specializing in niche topics and markets, while larger companies benefit from a wide selection of magazine titles to offer advertisers. Large companies also have economies of scale in production and distribution. The US industry is concentrated: the 50 largest companies generate about 60% of revenue.

    Magazines compete with a variety of print, online, and broadcast media for consumer attention and advertising dollars. ...

     
    View Full Sample Add To Cart Return to the Industry Profile Menu

    Related Profiles

    Here are a few profiles related to Magazine Publishers that you also might be interested in viewing:

    Would you or your company benefit from having unlimited access to First Research's industry intelligence tools?

    Learn More About Subscription Options
     
    www,小明,com/_视频二区 亚洲 欧美_大香蕉伊人综合在线33